Wine Marketing Secrets with Dr. Tim Dodd (Video)

Wine Marketing Secrets with Dr. Tim Dodd (Video)


  Tim Dodd is the James Young Regents Professor of Hospitality Management, and Director of the Texas Wine Marketing Research Institute at Texas Tech University. He also serves as the Associate Dean of Administration in the College of Human Sciences. Dr. Dodd worked with the New Zealand grape and wine industry before becoming involved with the Texas industry in the late 1980s. He served as the President of TWGGA in 1996-1997 and was active in a number of other roles within the Association. Tim completed his dissertation work on winery tourism and continues to conduct research on various marketing and […]Wine Marketing Secrets with Dr. Tim Dodd (Video)

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